Grow boldly.  

Fractional Executive | Strategic Advisor | Right Hand

Grow your business with the right person by your side.

Learn more

Make your boldmark

Businesses today can spin out of control fast.

There’s so much pressure and competition to speed to market, expand distribution, find the right audience, cut through a sea of distractions, deliver exceptional experiences seamlessly, build strategic relationships - and the list goes on. It can feel like an out of control amusement ride.

You need a partner who can help.

Whether you need an executive-level consultant, a fractional leader, or a strategic partner as committed as you are - we bring bold thinking and clear direction that turns potential into performance.

We are dedicated to helping you along the ride - freeing you from overwhelm and giving you the confidence to know you’re moving in the right direction. We can help you drive improvement and deliver the next-level success you desire. Now THAT’s a thrill!

Ferris wheel at night with colorful lights creating a circular pattern, amusement park ride with people waiting in line.

We help you build a well-oiled machine - connecting all parts of your business in a cohesive and effective way that brings results.

A seasoned marketer and creative leader who also knows how to streamline operations and drive revenue for businesses. I sit at the intersection of your business, helping with everything from marketing to business development, data and CRM implementations to website builds, content creation and sales pitches. It all works together so you need someone overseeing it all with a bird’s eye view that can follow the customer journey and make sure everything operates seamlessly. Simply put, I put all the pieces of your business together and make sure they fit how they should.

  • Kelly is not only is she extremely knowledgable and skilled at what she does, she is also just a delightful person to work with. She helped me with: designing and building my new website on SquareSpace, handling all the backend operational tasks from domain transfer to Google Workspace set up, guiding me through my branding/logo development, and helping create a communication plan so my team and clients were prepared for the rebrand. My team has commented on how seamless the transition has been! I'm so thankful to have connected with Kelly and I look forward to working with her again in the future on other marketing initiatives to continue growing my business. — Jill D., Kefi Travel Co.

  • Kelly is the person you want in your corner. She’s smart and thorough and thinks through strategy with a creative mind to make sure tactical execution performs and aligns across the entire business. She’s been a huge asset to our organization in helping us plan and launch large marketing initiatives. —George W., Bishop Street

The Bold Framework

Most consultants specialize in one lane. I work across all of them — because in a growing business, marketing, ops, sales, and people problems are never really separate problems. Here's how I typically show up.

Contact

B- Build

Brand strategy, messaging, and positioning · Website design and build (Squarespace) · Go-to-market plans and launch strategy · Sales collateral, pitch decks, and marketing systems built from scratch.

O- Operate

CRM setup and optimization (Salesforce/HubSpot) · Process and systems design to reduce friction · Vendor and agency management · Email Service Provider set up · Budget ownership and forecasting

L- Lead

Go-to-market execution and pipeline growth · Strategic partnerships and channel development · Full-cycle sales support — prospecting through close · Team leadership for marketing and BD functions.

D - Deliver

KPI tracking and performance reporting · Monthly/quarterly business reviews · Accountability structure so initiatives actually finish, not just launch.

Not sure which of these you need? Let's talk it through.

Our Services

We can work with you in a consultant role, as a fractional executive or on a project basis.

  • Identify potential strategic partners (referral, distribution, co-marketing, technology)

  • Initiate and build relationships with key decision-makers

  • Structure partnership deals and agreements

  • Craft compelling partnership value propositions

  • Develop go-to-market plans for partnership launches

Strategic Partnerships

  • Develop overall marketing strategies aligned with business goals

  • Define target markets, positioning, and competitive differentiation

  • Create go-to-market strategies for new products/services or market expansion

  • Set marketing objectives and report on KPIs

  • Build multi-channel lifecycle marketing roadmaps

Marketing & Go-To-Market

  • Map customer journeys across technology, in-store and online

  • Design intuitive and seamless user experience flows to drive conversion

  • A/B test and refine based on performance

  • Draft and track customer feedback mechanisms

  • Optimize for conversion and retention

Customer Experience

Business Development

  • Design lead generation strategies and systems for prospecting

  • Create sales enablement tools and processes

  • Develop pipeline and handle outreach

  • Conduct market research on target industries/customers

  • Analyze competitor offerings and positioning

  • Define or refine brand identity, core values, mission, vision and personality

  • Define voice and how the brand sounds across all communications

  • Develop distinct messaging for different buyer personas, industries, or use cases

  • Oversee visual identity and brand guidelines

  • Shape how the company tells its story

Branding

Content & Creative

  • Develop content strategies that resonate with your audience

  • Create multi-channel plans and build cohesive content calendar frameworks

  • Develop creative briefs for content creation

  • Shape social media and communication plans

  • Develop website strategy, build/refresh sites

Our Results
A neon sign on a wall that reads 'Believe in your dreams' in orange light.

  • Set up, build and manage CRMs (HubSpot)

  • Build out SEO-friendly websites (Squarespace)

  • Create workflow efficiencies and automations across business functions to drive revenue growth

  • Set up and management Shopify e-commerce sites

  • Email service provider set up and management

Revenue & Operations

Who we work with

  • We do our best work in the mess. Whether you’re just starting your company and there’s no defined processes or you’re looking to change things up.

  • If you're a founder who wants someone who'll tell you the truth, move at your speed, and actually care whether the thing works — that's exactly where I come alive.

  • You want a strategic partner who talks to you like a peer, not a vendor who waits for direction.

  • You're building something from scratch and want it built right the first time — not "good enough for now".

  • You'd rather have someone with real skin in the game who cares as much as you do.

Expertise:

Boldmark has the expertise you want in your corner to help your business thrive. You get a strategic MBA executive with experience working in start-ups, Fortune 500s and some of the world’s largest privately owned businesses.

We’ve worked in direct-to-consumer, B2B and B2B2C business models across a variety of industries.

Grit:

We thrive on challenges and wearing a lot of hats. We jump in head first to take action and start big picture planning.

Heart:

This isn't about checking boxes. We're genuinely invested in your growth and your wins. When you succeed, we celebrate like it's our own.

High Bar:

Good enough? Not in our vocabulary. We hate status quo and we’re all about maximizing growth.

Why Boldmark?

About Us

Whether you need fractional leadership, strategic consulting or a project-based partner to help you, we're here.

No status quo. No settling. Just relentless focus on making your business the best it can be.

Schedule a call